Splacer uses video tours to bring their unique spaces to life
- Allow potential customers to better visualize Splacer properties with dynamic video
- Create engaging video content for Splacer’s online magazine and social media channels
- Improve conversion to Reservations on individual property pages
Video Tours For Spaces – Going beyond pictures and words
In speaking with prospective and current users of the
Bringing her vision to life
That’s when Gerstner decided to start exploring adding video for select properties on Splacer. Working closely with a Veed.me Project Manager, Splacer decided on two different video types to start with: video tours combined with a testimonial interview of the space owner, as well as a broader brand-level video giving ideas for unique event activations possible in in a space.
Mining Veed.me’s robust videographer
Leveraging video to improve KPI’s and create evergreen content
In just one month, Splacer was able to produce four separate marketing videos.
Three of the videos focused on individual Splacer space owners and their unique spaces throughout NYC, while the fourth focused on highlighting how a unique church space could be used for non-traditional events, such as a performance by renowned local musician Delicate Steve.
So far, Splacer has started to leverage their new videos in social media posts as well as in their online Magazine, which focuses on highlighting unique spaces and events going on in New York.
Soon, Splacer will add the property tour videos to their product pages and begin to measure the effect of videos on conversion to reservations.
“Veed.me is a great way to discover talent for a video project. Whether featuring a space interview or an event activation, we were able to filter out the precise talent and with each videographer had an amazing experience. We’re now planning a commercial video. This will be the 5th time we are using Veed.me!”Lihi Gerstner | Founder & CEO, Splacer
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Using our creative network we were able to shoot in multiple locations at the same time, allowing a much shorter timeframe and a dramatic decrease of costs and legwork.
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